Monthly Archives: August 2013

Comfort Zones

This post serves merely to step forward and acknowledge the unique courage that a select group of artists exhibit from time to time by stepping out of their respective “comfort zones”. In the upcoming film The Secret Life of Walter Mitty, actor Ben … Continue reading

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Viral Marketing Campaigns on the Rise

Viral marketing might not necessarily be a new concept, but over the last few months there has certainly been an increasing number of upcoming feature films resorting to tie-in videos to promote their release. I first noticed the trend back … Continue reading

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